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Biel area Permanent contract 60-80 %

Social Media & Digital Content Specialist (M/W)

1163 vues

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Your Missions

  • Develop independently concepts and editorial plans for social media in alignment with global product launches and the overarching marketing and communication strategy
  • Coordinate production of all digital assets (text, images, videos and advertising graphics)
  • Build a detailed post publication schedule and programme the daily posts
  • Create ideas to engage with the community and identify social media growth opportunities
  • Plan and implement paid social media campaigns
  • Manage all social media channels including the external agency for China’s platforms
  • Measure performance, continuous optimization of the Social-Media-Channels and performances incl. reports of social media campaigns and activities
  • Create newsletters to end-consumers and retailers
  • Prepare content for the website and organize all assets needed for new products launches
  • Collaborating in other marketing activities

Your profile

  • You have a digital communication background (minimum of 3 years)
  • Solid expertise in social media including paid social media campaigns
  • Ideally experienced in the luxury watch industry or with a strong interest in it
  • Good expertise in creative brand content production
  • Bachelor degree in communication/marketing
  • Creative and flexible mind with a good team spirit
  • Strong communication and writing skills
  • Organised, dynamic and work independently

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