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Geneva area Durée indéterminée 100 %

Social Media Coordinator

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Job Watch vous propose cette opportunité.

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your MISSIONS

Content Publishing

  • Develop, schedule and publish high-quality content across all social media platforms where TAG Heuer is active (e.g. Instagram, Facebook, Twitter, TikTok, YouTube, Pinterest).
  • Ensure all posts are aligned with the brand’s tone of voice, aesthetics, and guidelines. 

Content Plan Management

  • Update and maintain the internal content plan, ensuring it aligns with overall marketing and brand strategy.
  • Coordinate with the creative team to develop engaging multimedia content. 

Reporting and Analytics

  • Track and analyze the performance of social media campaigns using analytics tools
  • Prepare and present detailed weekly and monthly reports on key metrics, insights, and recommendations to optimize future campaigns.

Community Management

  • Monitor and engage with our online community, responding to comments, messages, and mentions in a timely and professional manner.
  • Foster a positive and interactive community atmosphere across all social media platforms.

Weekend Coverage

  • Follow and cover sponsoring and ambassador activities (Sport & Motorsports events and Local events) during the weekend to ensure timely and relevant content is published.

Market Relations

  • Serve as the primary point of contact for all markets regarding social media content.
  • Provide markets with all necessary content, content plans, and approvals for posts.
  • Ensure timely and accurate dissemination of information and materials to all relevant markets

Collaboration and Coordination:

  • Work closely with the marketing, PR, and creative teams to ensure a coherent approach to brand communication.
  • Participate in brainstorming sessions and contribute to creative ideas for social media campaigns and initiatives.

your PROFILe

  • Bachelor’s degree in Marketing, Communications, or a related field.
  • Minimum of 3 years' experience in social media management within the luxury or sport industry.
  • Strong understanding of social media platforms, trends, and best practices.
  • Proficiency in social media analytics tools (e.g., Sprinklr, Emplifi).
  • Excellent written and verbal communication skills in English (native or similar proficiency) and French.
  • Creative mindset with a keen eye for details and aesthetics.
  • Ability to work independently and collaboratively in a fast-paced environment.
  • Strong organizational and multitasking skills.
  • Proficiency in graphic design tools (e.g., Adobe Creative Suite) is a plus.
  • A passion for the world of sports and motorsports.

Réf. Job Watch
JW73962439
Catégories de métiers
Communication / RP / Social media


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